Marketing your company, and branding it, is the most important aspect of your capital raise. Once you’ve consulted with professionals in the Reg A field, and filed your offering and begun your audit, it’s time to go to market.
Not only are you looking to attract traditional investors, but you are also seeking investors from the crowd. Our philosophy at ASMX Capital Advisors is to market to everyone as the end user; whether it’s the crowd or Wall Street. When we successfully communicate what you provide, manufacture, or invented, and sell your company as a unique brand that the investor needs in their life, then we are successful aiding you with your raise.
We oversee and work with an amazing team of website builders, videographers, social media advertisers, and branders. Step one is agreeing on your look and feel, as a company. We create a logo, agree on the color scheme and the font used throughout your campaign, and from there we build your landing page. This is your first impression, this is what your investor experiences, first. A great first impression, a great user experience, is what elevates your company above the rest.
We write and create your video, which is placed at the top of your website’s landing page. This video is created in two versions, sometimes more. A longer video that’s more detailed and skewed toward the actual investment, and a shorter video that tells your story, introduce the public to your company. Shorter snippets are also created to run on social media platforms. We map out your social media campaign, a week at a time in advance, tweaked for each platform -- our team is considered by many to be the industry’s best in crowdfunding advertising.
We work closely with your underwriter and have all materials approved by their Compliance Department prior to publishing or producing any materials. Working within the strict guidelines laid out by FINRA and the SEC are our priority. Our legal team is quick to assess all marketing materials and have the experience to flag any potential regulatory issues that can be problematic when marketing your raise. Creating your marketing campaign takes time, and there are a lot of moving parts. We communicate with you regularly while overseeing all aspects that move forward simultaneously. We get approvals quickly because we know what’s needed by you, by your underwriter, and by the regulatory agencies.
ASMX Capital Advisors is the best choice for anyone looking to market their Reg A+ offering, we have the experience.